The EU AI Act, for Indian companies.
Europe’s AI law reaches well beyond Europe. If your AI is sold in the EU, or its output is used there, parts of it can apply to you wherever your company is based. Here is how the risk tiers work, the dates after the 2026 changes, and the fines.
The EU AI Act (Regulation (EU) 2024/1689) sorts AI by risk. A few uses are banned; high-risk uses such as hiring, credit scoring and education must meet strict requirements; chatbots and AI-generated content carry transparency duties; and most other AI is lightly touched. It applies to companies outside the EU when they put AI on the EU market or when their AI’s output is used in the EU. Fines reach €35 million or 7% of worldwide turnover.
Checked against official sources on . General information, not legal advice.
- Law
- Regulation (EU) 2024/1689
- In force since
- 1 August 2024
- High-risk rules
- From 2 December 2027
- Highest fine
- €35m or 7% of turnover
Four tiers. Find yours first.
Everything in the AI Act follows from the tier your AI falls into. Most business AI lands in the bottom two; hiring, lending and education tools often land in high risk.
The dates, after the 2026 changes.
- AUG 2024AI Act in force
- FEB 2025Banned practices apply
- AUG 2025General-purpose AI rules
- AUG 2026Transparency duties apply
- DEC 2026New ban: fake intimate images
- DEC 2027High-risk rules (Annex III)
- AUG 2028High-risk AI in products
Dates as amended by the Digital Omnibus on AI, in force since 27 July 2026, which pushed back the high-risk rules. Generative AI providers also got a grace period, to 2 December 2026, for marking AI-generated content.
You are probably in scope if any of these are true.
- You sell an AI product or AI feature to customers in the EU
- An EU client uses your AI’s output, such as a hiring score or a chatbot answer
- You build AI that an EU company sells under its own name
- You offer a general-purpose AI model that is available in the EU
Based outside the EU? Providers of high-risk AI systems and general-purpose AI models must appoint an authorised representative in the EU.
If none of these apply, the Act probably does not reach you today, but your EU customers may still ask for proof that your AI is safe.
Nine things you will need.
High-risk providers carry most of the duties. Article 15 is where security testing, and our AI red teaming, comes in.
- Art. 9 · Risk management
A process to find, assess and reduce risks, across the whole life of the system.
- Art. 10 · Data governance
Training and test data that are relevant, representative and checked for bias.
- Art. 11 · Technical file
Documentation that shows how the system was built and how it meets the rules.
- Art. 12 · Logs
Automatic records of events, so problems can be traced.
- Art. 13 · Instructions
Clear information for the companies that deploy your system.
- Art. 14 · Human oversight
People who can understand, override or stop the system.
- Art. 15 · Accuracy and security
Resistance to data poisoning, model poisoning, adversarial inputs and confidentiality attacks. This is where red teaming fits.
- Art. 17 · Quality management
A documented quality system for design, testing and changes.
- Art. 72–73 · After launch
Monitoring after release, and reporting serious incidents to the authorities.
From “does it apply?” to evidence.
- Week 1
EU exposure check
Which of your AI systems reach the EU, and whether you are a provider, deployer or both.
- Weeks 1–2
Risk tier per system
Each system placed in a tier, with the reasoning written down.
- Weeks 2–4
Gap check
Your duties for that tier, scored met, partly met or missing.
- Weeks 3–6
Article 15 testing
Red teaming for prompt injection, data leaks, poisoning and misuse, mapped to the Act.
- Weeks 5–8
Evidence pack
Records, test results and transparency notices, ready for customers and authorities.
EU AI Act questions from Indian teams.
Q01Does the EU AI Act apply to an Indian company?
Q02Our chatbot serves EU customers. What must we do?
Q03How do we know if our AI is high-risk?
Q04What are the fines?
Q05What changed with the Digital Omnibus?
Q06Does ISO 42001 help with the AI Act?
Q07Does GDPR still apply?
Checked against the official text.
- Regulation (EU) 2024/1689, the Artificial Intelligence Act (EUR-Lex)
- European Commission: AI Act overview and timeline
This guide is general information, not legal advice. Rules and dates change, so check the official text and ask your lawyer before making decisions for your company. We update this page when the rules change.
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